Time to Create

Mathias Kniepeiss

Mathias tells us how creative free time and his Sony Alpha 7R IV came together to make a striking series of advertising shots

lady with dark make up and gold wearing headphones

Deep Freeze

Tolis Fragoudis

Tolis Fragoudis tells us about his journey to the hidden glacial caves of the Swiss Alps, and how he captures their dramatic beauty with his Alpha gear

man sitting in an icy cave

A Compact Trio

Terry Donnelly

As one of the first photographers to try out Sony’s new compact range of G lenses, Terry Donnelly reveals more about what they are like to use

man hidden behind blades of grass

Ahead of the Game

Bertrand Bernager

Parisian street specialist, Bertrand Bernager, on how Sony’s latest compact G prime lenses are helping him document the city

gold coloured statue on top of a parisian building bathed in light

FE 50mm f/1.2 GM | The Perfect Marriage

Sandra Åberg

Wedding and fashion pro, Sandra Åberg, on how the new FE 50mm f/1.2 GM complements her portrait style

Lady leans with her head against her hands

We are proud to feature some of the world's most respected and celebrated photographers and content creators from all over Europe

Explore all Ambassadors
Hannah Couzens | Sony Europe Imaging Ambassador

Hannah Couzens
Dennis Schmelz | Sony Europe Imaging Ambassador

Dennis Schmelz
Ron Timehin | Sony Europe Imaging Ambassador

Ron Timehin
Mine Kasapoğlu | Sony Europe Imaging Ambassador

Mine Kasapoğlu

Quick links

ole salomonsen a whale tail flipping out of the arctic waters

Ole Salomonsen

Capturing Anything the Arctic Throws at me
two butterflies sitting on blades of grass at dawn

Petar Sabol

The Power of Emotion in Macro Photography
Chris Schmid sony alpha 7RM4 chris with his alpha camera mounted on a tripod

Chris Schmid

Filming the Serengeti with the Alpha 7S III
migrant Lawerence Ebhohon in Lippstadt germany

Davide Monteleone

Breaking Boundaries
cristiano ostinelli bride posing with her veil blowing behind her in the wind

Cristiano Ostinelli

A Bride in Focus
gustav kiburg sony A7RM4 bird sitting by a pond looking up

Gustav Kiburg

Testing the LA-EA5 Lens Adaptor
The World Through Your Eyes

Instagram competition entries

The World Through Your Eyes
couple holds hands in a hay field in tuscany as the day ends

George Kasionis and Stam Tsopanakis

Happily Ever After

Sign up to get your α Universe newsletter

Congratulations! You've successfully subscribed to the α Universe newsletter

Please enter a valid email address

Sorry! Something went wrong

Congratulations! You've successfully subscribed